Privacy Policy
Last updated: 21 August 2026External Influences (“we”, “us” or “our”) respects your privacy and is committed to protecting your personal information.This Privacy Policy explains how we collect, use and protect personal information when you visit www.externalinfluences.co.uk, contact us or otherwise interact with our website.
Who we are
This website is operated by External Influences.If you have any questions about this Privacy Policy or how we handle your personal information, please contact us:
Email: ali@externalinfluences.co.uk
Information we collect
When you visit our website or contact us, we may collect information including:Your name;Email address;Telephone number, where provided;Business or organisation name, where provided;Information contained in an enquiry or message you send to us;Your IP address;Browser, device and network information;Pages you visit and how you interact with the website;Referring website information;Date and time of visits; andOther technical information collected through cookies and similar technologies.We only collect information that is reasonably necessary for the purposes described in this Privacy Policy.
How we use your information
We may use your personal information to:Respond to enquiries and requests;Communicate with you about our services;Provide information, quotations or services you have requested;Manage prospective and existing client relationships;Operate, maintain and improve our website;Understand how visitors use our website;Monitor website performance and traffic;Maintain website security;Manage cookie and privacy preferences;Comply with legal and regulatory obligations; andEstablish, exercise or defend legal claims where necessary.We do not sell your personal information.
Our lawful basis for using your information
Under UK data protection law, we will only process your personal information where we have a lawful basis to do so.Depending on the circumstances, this may include:Consent — where you have actively given us permission to process your information for a particular purpose, such as certain non-essential cookies.Contract — where processing is necessary to take steps at your request before entering into a contract or to perform a contract with you.Legitimate interests — where processing is necessary for our legitimate business interests, such as responding to enquiries, operating and improving our website, maintaining security and managing client relationships, provided those interests do not override your rights.Legal obligation — where we need to process information to comply with a legal or regulatory requirement.
Squarespace
This website is hosted and operated using Squarespace.Squarespace may collect information when you visit this website, including information about your browser, network and device, pages viewed, referring pages and your IP address.Squarespace uses this information to operate, secure and improve its platform and services.We also use Squarespace's website analytics functionality. Analytics may collect information such as pages visited, clicks, internal links, scrolling, searches, timestamps and technical information about your browser, network and device.Where analytics and performance cookies are non-essential, they are only used after you have made the appropriate choice through our cookie consent banner.For further information, please see Squarespace's privacy policy: https://www.squarespace.com/privacy
Cookies
This website uses cookies and similar technologies.Cookies are small files or pieces of information stored on your device when you visit a website.We use cookies for several purposes.
Necessary cookies
Some cookies are necessary for Squarespace to operate and securely deliver this website. These cookies are required for the website to function and cannot generally be disabled through our cookie settings.
Analytics and performance cookies
We may use analytics and performance cookies to understand website traffic and how visitors interact with our website.These cookies are non-essential and will only be used where you have provided the required consent through our cookie consent banner.
Cookie consent
Our website uses a cookie consent banner which allows visitors to manage their cookie preferences and decline non-essential cookies.We have enabled options to manage cookies and decline all non-essential cookies.We also use Squarespace's cookie consent and restricted-access functionality to help prevent non-essential cookies and certain third-party content from being accessed before the visitor has made their cookie choice.Our website may also record cookie consent preferences so that your choices can be remembered.You can change your cookie preferences at any time through the available cookie settings on our website.You can also control cookies through your web browser. Disabling certain cookies may affect how some parts of the website function.
YouTube videos
Our website contains videos hosted by YouTube, which is operated by Google.YouTube is a third-party service and may collect information about your device, browser, IP address and interaction with embedded videos.YouTube may also use cookies and similar technologies.Because YouTube is a third-party service, information may be sent to Google when YouTube content is loaded or interacted with.We use Squarespace's cookie consent functionality to help restrict non-essential YouTube cookies and related technologies until you have made the appropriate cookie choice.YouTube videos and associated non-essential cookies should therefore only be enabled where the relevant consent has been provided.If you choose to decline non-essential cookies, certain YouTube functionality may be restricted or unavailable.Once you interact with YouTube content, Google may process information in accordance with its own privacy policies.Google's privacy policy is available at: https://policies.google.com/privacyInformation about how Google uses information from sites and apps that use its services is available at: https://policies.google.com/technologies/partner-sites
Instagram and social media
Our website includes an Instagram feed provided through a Squarespace Instagram Block. This displays selected or recent posts from our connected Instagram account in the “Stay Social” section of the website.To provide this functionality, Squarespace connects with Instagram and retrieves content from our Instagram account. Squarespace may process technical information and information relating to the delivery and display of this content.When you interact with the Instagram feed, for example by clicking on a post or following a link to Instagram, you may be taken to Instagram's website or services. Instagram and its parent company, Meta, may then collect and process information about your visit and interaction in accordance with their own privacy policies.Depending on how the Instagram service operates and any cookies or similar technologies it uses, information may include your IP address, browser and device information, information about the page you are visiting and information about your interaction with Instagram content.We do not control how Instagram or Meta processes personal information once it is processed by those services.Where applicable, our Squarespace cookie consent settings are used to restrict non-essential cookies and similar technologies until the visitor has made their cookie choices.Further information about how Instagram and Meta process personal information can be found here: https://privacycenter.instagram.com/policy/https://www.facebook.com/privacy/policies/
Google Fonts and Adobe Fonts
This website uses font files and/or font services provided by Google Fonts and Adobe Fonts.When these resources are requested, the relevant provider may receive technical information such as your IP address, browser, device and information about the page being viewed.These services are used to display the website correctly and consistently.For further information:Google Privacy Policy: https://policies.google.com/privacyAdobe Privacy Policy: https://www.adobe.com/privacy.html
Contact forms and enquiries
If you contact us using our website, by email or by another communication method, we will use the information you provide to respond to your enquiry and, where appropriate, discuss our services with you.Information supplied as part of an enquiry may include your name, email address, telephone number, business information and the contents of your message.We will not use information provided in an enquiry for unrelated purposes without a lawful basis for doing so.
Who we share information with
Where necessary, we may share personal information with trusted third-party service providers who help us operate our business and website.These may include:Squarespace;Google and YouTube;Meta and Instagram;Google Fonts;Adobe Fonts;Website, IT and hosting providers;Professional advisers where necessary; andGovernment authorities, regulators or law-enforcement bodies where we are legally required to do so.We only share information where there is a lawful reason to do so.We do not sell or rent your personal information.
International transfers
Some of the service providers we use may process personal information outside the United Kingdom.This may include technology providers such as Squarespace, Google/YouTube, Meta/Instagram, Adobe and other third-party providers.Where personal information is transferred outside the UK, we will take appropriate steps to ensure that the transfer is made in accordance with applicable UK data protection law.This may include relying on an adequacy decision or using appropriate contractual or other safeguards where required.Because third-party providers may change their infrastructure and processing arrangements, you should also refer to their current privacy policies for further information.
How long we keep your information
We will only keep personal information for as long as reasonably necessary for the purpose for which it was collected.For example:Enquiry information will generally be retained for as long as reasonably necessary to deal with your enquiry and any resulting business relationship.Client information may be retained for the duration of our relationship and for an appropriate period afterwards for legal, accounting, insurance or business purposes.Cookie consent information may be retained so that we can remember and respect your cookie preferences.Website analytics information is retained according to the settings and retention periods of the relevant service.When information is no longer required, we will securely delete it or anonymise it where appropriate.
Keeping your information secure
We take reasonable technical and organisational measures to protect personal information against accidental loss, unauthorised access, misuse, alteration or disclosure.However, no internet transmission or electronic storage system can be guaranteed to be completely secure.
Your rights
Under UK data protection law, you may have rights including:The right to request access to personal information we hold about you;The right to request correction of inaccurate or incomplete information;The right to request deletion of your information in certain circumstances;The right to request restriction of processing in certain circumstances;The right to object to certain processing;The right to receive certain information in a portable format; andThe right to withdraw consent where we rely on consent as our lawful basis.You also have an absolute right to object to direct marketing.These rights are subject to certain legal conditions and exemptions.
Withdrawing consent
Where we rely on your consent to process information, you can withdraw your consent at any time.For cookies, you can change your preferences through our cookie consent settings.Withdrawing consent does not affect the lawfulness of processing carried out before you withdrew your consent.
How to exercise your rights
If you would like to exercise any of your data protection rights, or have a question about this Privacy Policy, please contact: ali@externalinfluences.co.ukWe may need to ask you for information to confirm your identity before dealing with your request.We will normally respond to valid requests within one month, subject to any extensions permitted by law.
Complaints
If you have concerns about how we use your personal information, please contact us first at: ali@externalinfluences.co.ukYou also have the right to complain to the UK's data protection regulator, the Information Commissioner's Office (ICO).You can find information about making a complaint at: https://ico.org.uk/make-a-complaint/
Third-party websites
Our website may contain links to websites operated by third parties, including social-media platforms.We are not responsible for the privacy practices, security or content of third-party websites.We recommend that you review the privacy policy of any third-party website you visit.
Children's privacy
Our website is not specifically directed at children.We do not knowingly collect personal information from children where doing so would be unlawful.If you believe that a child has provided us with personal information, please contact us.
Changes to this Privacy Policy
We may update this Privacy Policy from time to time to reflect changes to our website, services, technology, third-party providers or applicable data protection law.The latest version will always be published on this page.
Contact
If you have any questions about this Privacy Policy or how we process personal information, please contact: External Influences
Email: ali@externalinfluences.co.uk Website: www.externalinfluences.co.uk
Last updated: 21 August 2026